ABOUT MUSE
BUILDING PREMIUM WINE BRANDS THAT ARE PROUDLY SOUTH AFRICAN
We strongly believe in the power of the South African wine industry. With extensive knowledge, expertise, experience and an innovative approach to the international wine market, we aim to connect key importers and distributors around the world with the right winery partners that we represent.
With over 14 years’ experience in the industry, Muse Wine Agency has represented South African wineries, distilleries and winemakers nationally and abroad. We endeavour to introduce new concepts, rich heritage and the best stories out of South Africa to the wine market, curating the highest quality wines from some of the oldest and most prestigious farms South Africa has to offer. We are proud to offer a variety in region, terroir and price point with brands that are internationally recognised and distributed, but still hold a strong national base in both on-con and off-con market sectors.
These wine farms, through working with Muse Wine Agency, are ever changing and evolving to keep up with modern markets. Through extensive travel we have established a loyal distributor network with import agents around the world, and through these have gained key insights into international markets. We have an incredible advantage with the knowledge of how foreign countries operate, through analysis of their buying trends, wine styles, packaging perceptions, as well as how cultural differences that ultimately influence wine consumption and their action to buy.
BENEFITS
- Instant access to an international market.
- Dedicated to grow your brand with new and existing clients.
- Assistance with label improvement or development.
- Client coverage.
- Sharing of total traveling cost, marketing cost, trade show costs etc. decreasing your marketing spend through shared contributions.
- A proven track record.
- Quality & consistent customer service.
- A broad geographical coverage.
- A dedicated staff researching and cold calling new clients around the world.
- Insight on how different markets operate and identifying the key buyers in those markets.
- Established and valuable network.
- Professional management of new and existing clients.
- The power of leveraging from different importers and distributors around the world.
- Knowledge of market / market segments.
- Marketing and promotional advice and expertise.
- Regular feedback to clients.
Please contact info@musewineagency.com if interested.