Rueda Wine Co. - Sales Representative - Johannesburg 

Monday, 11 May, 2026
Rueda Wine Co.    
Gauteng  

Join Rueda Wine Co. and Build Your Career in Fine Wine Sales

Rueda Wine Co. is looking for a dynamic, results-driven Sales Representative to join our Johannesburg sales team. If you have a passion for wine, strong sales ability, and the drive to grow long-term client relationships, we would love to hear from you.


About Us

Rueda Wine Co. is one of South Africa’s leading fine wine importers and distributors. We represent an exceptional portfolio of wines from South Africa, France, Italy, Switzerland, and Spain, supplying both private clients and trade customers, including restaurants, wine shops, hotels, and wine bars.


What You’ll Do

- Drive sales growth and expand our customer base within the Johannesburg market.

- Build and maintain strong relationships with private clients and trade accounts.

- Develop and execute strategic sales plans to achieve and exceed targets.

- Identify and pursue new business opportunities through networking, prospecting, and cold-calling.

- Organise and host wine tastings and client events.

- Work closely with management and our CRM system to optimise sales performance.

- Manage order processing, invoicing, and weekly sales reporting.

- Deliver excellent customer service and professional wine recommendations.


What We’re Looking For

- A genuine passion for wine and the wine industry.

- Minimum 2+ years’ sales experience within the wine industry, with a proven track record.

- Strong wine knowledge – WSET Level 2 or equivalent preferred.

- Excellent interpersonal and relationship-building skills.

- Highly organised, professional, and self-motivated.

- A proactive, energetic, and results-driven attitude.

- Competency in Microsoft Office (Word, Excel, PowerPoint).

 

Additional Requirements

- Valid driver’s license and willingness to travel.

- Own reliable vehicle preferred.

- Functioning smartphone.

 

What We Offer

- Competitive basic salary plus commission structure.

- The opportunity to work with one of South Africa’s most exciting fine wine portfolios.

- A passionate, ambitious, and fast-growing team environment.

- Ongoing learning opportunities, tastings, and industry exposure.

 
If this sounds like the right opportunity for you (or someone you know), we’d love to hear from you.

 
To Apply: Please email your CV, cover letter, and any supporting material to info@ruedawine.com. Applications without both a CV and a cover letter will not be considered.


Website: www.ruedawine.com