A prestigious luxury boutique winery in the heart of Franschhoek is seeking a creative, driven, and detail-oriented Junior Social Media Manager to join our team. This is an exciting opportunity for someone passionate about digital storytelling, luxury branding, and the wine industry.
You will play a key role in shaping and managing the winery’s online presence across social platforms, ensuring our brand remains elegant, engaging, and aligned with our premium customer experience.
Key Responsibilities
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Develop, plan, and execute engaging social media content across multiple platforms
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Create compelling visual content, including graphics, reels, stories, and promotional campaigns
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Manage day-to-day social media activity, including scheduling, posting, and monitoring performance
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Build and nurture online communities through active engagement and customer interaction
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Respond to messages, comments, and customer inquiries professionally and promptly
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Assist with social media strategy to grow brand awareness and audience engagement
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Coordinate content calendars and campaign timelines
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Handle administrative tasks related to social media, reporting, and campaign management
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Stay updated on social media trends, luxury lifestyle branding, and industry best practices
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Support marketing initiatives tied to winery events, launches, and seasonal promotions
Requirements
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Relevant qualification or experience in Social Media Management, Marketing, Communications, or related field
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Strong content creation and graphic design skills
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Experience with social media platforms such as Instagram, Facebook, TikTok, and LinkedIn
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Proficiency in design tools such as Canva, or similar
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Excellent written and verbal communication skills
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Highly organized with strong administrative abilities
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Passion for luxury brands, hospitality, or the wine industry
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Creative mindset with attention to detail
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Ability to work both independently and collaboratively
What We Offer
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Competitive salary package
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Opportunity to work within a prestigious luxury wine brand
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Exposure to exclusive wine events, tastings, and industry experiences
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Valuable career development within the premium wine and hospitality sector
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A dynamic and inspiring working environment in beautiful Franschhoek
Why Join Us?
This role offers far more than traditional social media management—it provides direct access to one of South Africa’s most celebrated luxury wine regions, with unique opportunities to grow your career while building a sophisticated brand presence.
If you are passionate about digital marketing, luxury lifestyle, and the wine industry, we would love to hear from you.