Regional Business Manager Africa - Ref: RBMA0705

Tuesday, 14 May, 2019

Purpose: To develop and institute strategies to maximize profit across multiple African markets through the relevant routes to market.


Minimum Requirements

  • 5 Years liquor related experience in sales, marketing and brand development (wine and spirits)
  • Degree in Commerce/ Marketing/ Finance or similar business related qualification
  • A good grounding in key accounts, category management and trade activity experience
  • Excellent English verbal and written communication skills
  • Experience in developing markets will be beneficial
  • Experience in development of trade marketing elements, brand building and marketing execution essential


Skills Required.

  • Excellent negotiation, analytical, problem-solving, planning & organising skills
  • Strong commercial and financial acumen
  • Knowledge and in-depth understanding of the developing markets (Africa)
  • Good interpersonal skills & strong team player.
  • Ability to communicate with international clients and direct manager
  • Willingness to travel on a constant basis
  • In-depth understanding of international FMCG market
  • Verbal & Written capability to communicate in Portuguese and/or French will be beneficial


Job Summary.

  • Determine the strategic direction for the business areas and implement tactical plans to ensure yearly sales and profit objectives
  • Achievement of sales and profit plans and targets by effective implementation of sales/trading strategies
  • Drive innovative programs designed to achieve new business growth, market differentiation and securing a leadership position on an international perspective
  • Drive operational efficiency of the business, ensuring transaction costs are minimized and efficiency is maximized through the development of effective value chains
  • Ensure sound systems are in place in order to effectively manage the business
  • Ensure the development and continuous management and improvement of effective channels to the markets and customers
  • Develop co-operative relationships with manufacturing units as well as other export business units of the Company and Group
  • Foster outstanding customer service. Ensure that the customers/consumers demands are met and relevant business opportunities are explored and implemented
  • Effective execution of in-market marketing plans while understanding consumer demand
  • Accurately forecast monthly sales requirements and advertising and promotional requirements
  • Accountable for regional income statement of assigned countries to trading profit level
  • Management and development of trade marketing elements & concepts across the Africa Territory (Angola, Mozambique, Burkina Faso, Cameroon, Gabon, Gambia, Ivory Coast, DRC, Lesotho, Botswana, Swaziland, Zimbabwe,Malawi)