E-Commerce Marketer

Wednesday, 17 November, 2021
Annemie Engela    
Paarl  

Our client in the Boland is looking for an experienced digital marketer who is excited by the prospect of designing, launching and optimising the digital marketing strategy.

Requirements

  • Excellent communication skills in both Afrikaans and English - excellent written grammar and spelling
  • Bachelor’s degree in business, marketing or a related field preferred
  • At least 5 years’ experience in e-commerce, marketing or other relevant functions
  • Top Achiever
  • Digital Marketing experience is a MUST – implementation and management – with a strong focus on email marketing, social media marketing and conversion optimisation
  • Experience with SEO & SEM
  • Highly driven and motivated to drive meaningful sales revenue for the business through innovative initiatives
  • An inquisitive mind with a passion for data - be highly analytical, using data to inform decisions
  • An understanding of e-commerce and the key levers that drive sales in an e-commerce environment
  • Tech Savvy - have a passion for technology and how to use technological solutions to improve performance
  • A strong strategic thinker with creative mindset - be able to craft numerous campaigns across many products and countries
  • Solutions-oriented - have a can-do attitude and high energy
  • Highly organized and efficient
  • An eye for design.
  • A passion and enthusiasm for all things digital.

The daily work:

  • Plan and manage digital marketing activity, including SEO/SEM, email and performance marketing.
  • On-going product management, marketing, and analysis to support e-commerce goals and objectives.
  • Lead integrated digital marketing campaigns from concept to completion.
  • Implement a retention marketing strategy that utilises optimised user journeys to drive repeat purchase and maximise LTV.
  • Work closely with the brand team to ensure digital campaigns are aligned with overall objectives and brand values.
  • Manage activity budgets, track spend and highlight amendments.
  • Report on the performance of all digital marketing channels using relevant analytics tools
  • Audit e-commerce platforms continuously and correct as needed to ensure proper product information, content, images, pricing, etc.

Please email your CV through to annemie@vinerecruitment.co.za with a photo, salary expectation and availability.