Trade Marketing Manager - Shape the Future of Wine Brands

Thursday, 17 October, 2024
anonymous    
Stellenbosch  

Our client, a thriving wine wholesale company just outside Stellenbosch (Klapmuts), is seeking a Trade Marketing Manager to join their innovative team. This is your opportunity to take a leading role in growing a diverse wine brand portfolio, making an impact on in-store execution, and driving brand appeal at the point of purchase.

About the role: In this dynamic position, you will be responsible for boosting consumer engagement, enhancing brand appeal, and driving revenue growth in the wine category. You'll work hand-in-hand with Sales Teams and Brand Partners, shaping strategies that elevate the brand experience for customers. Reporting directly to the Head of Trade Marketing, your creative leadership will help ensure that our brands are front and center in the market.

What You’ll Do:

  • Develop Trade Marketing Strategies: Collaborate with Sales Teams and Brand Partners to craft campaigns that captivate consumers, meet sales goals, and grow market share.

  • Drive Innovative Brand Strategies: Support the Head of Trade Marketing in creating and executing fresh ideas that amplify market presence.

  • Manage Production of Marketing Materials: Work closely with designers and suppliers to produce high-quality POS materials that resonate with customers.

  • Market Analysis: Keep your finger on the pulse of market trends and competitor activities, using insights to steer marketing strategies.

  • Train and Lead: Empower Sales Teams to execute trade promotions and ensure alignment with overall brand strategies.

  • Collaborate for Success: Ensure sales and merchandising efforts seamlessly align with broader marketing goals, creating a cohesive market presence.

What You Bring:

  • Leadership and Collaboration: A natural leader who excels in project management and thrives on working with cross-functional teams.

  • Analytical Mindset: Ability to analyze trends and translate data into actionable marketing strategies.

  • Creativity and Communication: Strong communication skills and a flair for creative problem-solving.

Why Join Us?

  • Be part of a passionate team dedicated to growing some of the best wine brands in the industry.

  • Enjoy a vibrant work environment in the heart of wine country.

  • Make a meaningful impact, driving growth and brand recognition across the market.

If you're ready to elevate your career and grow iconic wine brands, we'd love to hear from you. Apply now and be part of an exciting journey in the world of wine marketing!
CVs with a cover letter to be submitted to bernadine@hrinwine.com.

If you have not heard from us within 3 weeks, kindly regard your application as unsuccessful.